Business Model and Strategic Plan Part I Conceptualizing a New Product or Service Division of an Existing Business

  

Write a 1,400- to 1,750-word paper in which you explain the importance of
innovation in your selected business’s vision, mission, and values, and
determine your business model for this new division. Include the following:

·
Propose a new product or service for the new
company division. The division should be customer-focused with an innovative
mission statement. Ensure that you are differentiating your product or service.

·
Describe how the division addresses customer needs
and achieves competitive advantage.

·
Create a vision and a business model for this new
division that clearly demonstrates your decision on what you want your business
to become in the future.

·
Explain how the vision, mission, and value of the
new division align with the company’s mission and vision.

·
Summarize how the vision, mission, and values guide
the division’s strategic direction.

·
Define your guiding principles and values for your
division in the context of culture, social responsibility, and ethics.

Formatyour paper consistent with APA guidelines.